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CRO that sees the human behind the click.

I’m Eve 👋 I help businesses turn more of their existing traffic into leads, bookings, signups, or sales.

I do that by seeing the site through the visitor’s eyes: what they notice, what they question and what helps them say yes. ✨

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My Human-First CRO Lens
Behavioral Psychology

I look for the hidden doubts, desires and friction that decide whether someone moves forward or leaves.

Trust and Credibility

I find the missing trust signals that make visitors hesitate, question the offer or leave to compare other options.

UX and Page Flow

I look for clunky, confusing or unintuitive moments that make the page harder to scan, use or move through.

Messaging and Pain Points

I make sure the page speaks to what customers actually care about, not just what the business wants to say.

Decision Gaps

I look for missing details that create doubt, confusion or hesitation before someone feels ready to move forward.

Creative Strategy

I bring fresh thinking to stuck website problems when the usual fixes are not enough to get people to act.

Selected CRO and UX Projects
Ways I Can Support You
Website Reviews
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I review your site through the eyes of a first-time visitor and find what feels unclear, clunky, unconvincing or quietly costly.

Agency and Project Support
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I bring a psychology, UX and CRO lens to projects when a team needs fresh eyes, conversion feedback or strategy support.

Ecommerce Audit
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I review product, collection or sales pages to find what may be stopping shoppers from trusting the offer, understanding the value or moving toward purchase.

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